Women In Business

Whether you run a hair salon, nail bar or sell beauty products, marketing your business properly is imperative for success. Though you get referrals and walk-in traffic for service-oriented shops, you still need to do some savvy marketing. After all, existing and potential customers and clients will want to know about sales, promotions, and events. Check out the following 5 ways to market your beauty business.

If you are feeling a little stifled and bored at your job, there are plenty of alternatives to infuse your life with a little excitement. Women with creative personalities tend to need a little sparkle in their day to truly feel fulfilled. The typical office life can actually hinder creativity, health, and well-being for these individuals. I believe these 4 exciting career options for the free-spirited woman might be just the remedy!

Businesses live or die by their ability to keep existing customers coming back and finding new ones. For this reason, customers and clients should be the focus of most everything a business does. An important part of this process is staying viable and interesting. Depending on your market and type of business, this can be a little tricky. Don't worry, with a little creativity and perseverance, you can better engage your customers!

Working from home isn’t just for freelance workers and self-employed, it’s now a very common way to run a business. Though this modern way of doing things might sound cool and comfortable, you still have a business to keep safe and maintain. That means being able to separate your home life from your business and still keep your sanity. After all, you have a team of remote employees counting on you to make things run smoothly. This setup will require you to be ultra-conscious of scammers, hackers, and Catfish ploys. Be sure about who you are working with and do your homework. Here are 3 tips to keep your remote business safe and successful.

Over the years, I've seen the good, the bad, and the ugly where business management and leadership is concerned. And, I know that nobody is perfect and that mistakes are made. That said, there are just certain things you need to have on board as a woman who manages and leads employees. I don't believe any company will truly make it to the levels of high success without treating their staff as though they matter. Here are 3 Ways To Empower Employees To Succeed.

Running a business isn’t cheap...period. That said, I happen to know there are some things you can do to cut costs and increase your bottom line. You do need to consider your company's competitive business landscape and what is most important to you. After all, you don't want to hack at your expenses to find that you've damaged the core of your biz ideals and functions. To give you an idea where to start, here are 10 money hacks for your business.

Small businesses offer a more intimate product or service experience that plays a huge role in the economy of our planet. However, these companies may not be making the money they could. Though there is certainly nothing wrong with having a small business, there are some important things to learn from the big boys. Take a look at these 4 lessons you can learn from big businesses.

Your main consideration as a freelancer is to have enough business to make it worth your while. However, one easily overlooked aspect of your business could be costing you revenue: how professional you are. The, sometimes, casual aspects of this type of business can lead to a lax attitude. Things like neglect, sloppiness, and less than professional behavior can arise if you're not careful. I hope these 5 tips will help you bring professionalism to your freelance business.

Keep the right things in mind as you search for that perfect building to house your business. It’s vital to let your head rule, and not your heart...at least, mostly. This is one of the crucial business decisions you will make. After all, this is where you will spend much of you time and it's where customers and clients will find and visit you. Because of commercial leases and/or mortgages, you can't just pick up and walk away if it doesn't end up fitting your needs. Before you sign on the dotted line, ask yourself these 4 questions for finding the perfect building for your business.

I understand what it's like to be a quality, unique businesswoman and not get the attention I needed and wanted. This was mainly due to not connecting my branding to my personality and true self. Once I did this, things really got interesting...and busy. There are so many things to prioritize when it comes to building a successful business, but I believe the following four things are most important if you want to thrive quickly and consistently. Take a look at my top 4 ways to get the attention your business deserves.

There are loads of business terms out there which can be confusing and hard to understand, especially for the newcomer. Some business blogs and help websites can leave the savviest of women business owners wondering which direction to go. And, this classic case has had an effect on two very prominent areas of modern business; integration and automation. These very different areas are often mixed up and misused. So, to make things more clear, I'm going through both of these time-saving techniques. Now, you just have to decide what’s best for your business.